UT: Smart Marketing Strategies for Farmers
As farmers across America are preparing for the 2016 production year, the University of Tennessee’s Extension program is offering tips to make marketing products easier. UT suggests that farms select a marketing approach that best suits their experience and expertise.
Farmers markets and roadside stands are a great entry-level marketing technique, where consumers can become familiar with new products and the farm’s selection. Retail stands and “pick-your-own” strategies require more expertise due to the higher level demand.
Read more on how to grow your farm through smart marketing here!