UF / IFAS Researchers Expand Muscadine Grape Market

University of Florida researchers aim to increase demand for muscadine grapes by building awareness.

Researchers at the University of Florida Institute of Food and Agricultural Sciences studied the public’s knowledge of muscadine grapes. The respondents familiar with muscadine grapes were more open and creative with food selection and preparation.

Researchers at IFAS also reported the high concentration of nutrients and antioxidants in muscadines make them the next potential “super fruit”.

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